TY - CHAP A1 - J. Toledo A2 - J. J. Martínez A3 - J. Garrigós A4 - R. Toledo-Moreo A5 - J. M. Ferrández ED1 - Soha Maad Y1 - 2010-01-01 PY - 2010 T1 - Design of Embedded Augmented Reality Systems N2 - Virtual Reality (VR) and Augmented Reality (AR) tools and techniques supply virtual environments that have key characteristics in common with our physical environment. Viewing and interacting with 3D objects is closer to reality than abstract mathematical and 2D approaches. Augmented Reality (AR) technology, a more expansive form of VR is emerging as a cutting-edge technology that integrates images of virtual objects into a real world. In that respect Virtual and Augmented reality can potentially serve two objectives: reflecting realism through a closer correspondence with real experience, and extending the power of computer-based technology to better reflect abstract experience. With the growing amount of digital data that can be stored and accessed there is a rising need to harness this data and transform it into an engine capable of developing our view and perception of the world and of boosting the economic activity across domain verticals. Graphs, pie charts and spreadsheet are not anymore the unique medium to convey the world. Advanced interactive patterns of visualization and representations are emerging as a viable alternative with the latest advances in emerging technologies such as AR and VR. And the potential and rewards are tremendous. This book discusses the opportunities and challenges facing the development of this technology. BT - Augmented Reality SP - Ch. 3 UR - https://doi.org/10.5772/7126 DO - 10.5772/7126 SN - PB - IntechOpen CY - Rijeka Y2 - 2021-09-20 ER -