@incollection{Parker18, author = {Christopher Parker}, title = {Reimagining m-Commerce App Design: The Development of Seductive Marketing through UX}, booktitle = {Marketing}, publisher = {IntechOpen}, address = {Rijeka}, year = {2018}, editor = {Sonyel Oflazo?lu}, chapter = {3}, doi = {10.5772/intechopen.75749}, url = {https://doi.org/10.5772/intechopen.75749} }